Ashney Market WatchEuropeSales Issue of 2 November 2026

European sales postings jump 22% in a month, though last week slipped from its peak

New sales job postings across Europe rose 22% over 30 days, but the weekly pace has eased 8% from its high point in late October.

By the Ashney Intelligence EngineRead at the source, hourlyA new issue every week
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Experience asked 5 yrs

is what the typical role asks for. 12% ask for 10 years or more.

38% of open roles state years
New roles, 30 days +22%

3,129 new roles in the last 30 days, against 2,573 the 30 days before, at the same companies.

Companies read for 60 days or more
Open roles 9,888

at 2,840 companies hiring in Europe.

Issue of 2 November 2026

This week's read

Across Europe there are 9,888 open sales roles right now, posted by 2,840 different companies. New postings rose 22% in the last 30 days compared with the 30 days before that. Still, the pace has cooled a bit from its peak: the week of 19 October was the busiest of the past two months, and last week came in 8% below that high point.

No single company controls this market. The top 8 employers by open roles together hold just 7% of all postings, so the jobs are spread across many firms, from well known names like Salesforce to firms like Sonepar.

Some employers are growing their hiring fast while others are pulling back. Johnson & Johnson's new postings rose 44% versus the period before, while HP's fell 45%. That is a sharp split between two companies of similar size in this market.

When it comes to skills, CRM tools are the most asked for, showing up in 19% of all postings read in full. Certifications barely come up at all.

Most roles want real experience: the typical posting asks for a minimum of 5 years, and 12% want 10 years or more. Remote options are limited too, just 11% of open roles can be done remotely, so most sales jobs expect you in person.

What this means for you

Three things you can act on this week

  • Expect a slower process

    A typical sales role stays open 31 days before being filled. Apply promptly but plan for a few weeks of back and forth before you hear back.

  • CRM knowledge is widely asked for

    CRM tools appear in 19% of postings, more than any other skill in this market. It is worth knowing which systems come up most before interviews.

  • Don't count on remote work

    Only 11% of open sales roles in Europe are remote. If location flexibility matters to you, narrow your search early rather than assuming it is common.

Momentum

New Sales roles each week

Last 30 days: 3,129 new roles, against 2,573 the 30 days before (+22%). Each week counts the same companies, and a role counts as new only in the week it was posted, so a careers site we start reading never shows up as growth.

05001,0001,5007 Sep14 Sep21 Sep28 Sep5 Oct12 Oct19 Oct26 Oct95788305001,0001,50014 Sep28 Sep12 Oct26 Oct957883
See the numbers
Week startingNew roles
7 Sep644
14 Sep639
21 Sep598
28 Sep685
5 Oct714
12 Oct715
19 Oct957
26 Oct883

Who is hiring

The companies with the most open Sales roles

2,840 companies are hiring. The top eight hold 7% of the open roles.

CompanyOpen rolesChange in new roles
Synnex 103 -7%
Salesforce 98 -16%
Jobs.Intesasanpaolo.Com 97
Sonepar 96
IQVIA 84
Johnson Controls 77 +24%
Hewlett Packard Enterprise 70
Uber 63

Change compares new roles in the last 30 days with the 30 days before, shown where a company posted 25 or more in the earlier 30 days. Staffing agencies are left out. A company name links to its Ashney company page where there is one.

What they ask for

The technology Sales roles ask for most

Ask Rate is the share of roles that name a skill, from 9,624 postings read in full. Ways of working (methods such as Agile, tools such as Jira) are listed apart; office tools and soft skills are left out.

CRM19%
Salesforce13%
AI and machine learning5%
HubSpot3%
SAP2%
LinkedIn Ads2%

Ways of working

Agile1%

Industries named most: SaaS 11%, Healthcare 4%, Retail 3%. Certifications named: driver's license 1%. 11% of open roles say they are remote.

Cite this report

Ashney Market Watch, "Sales hiring in Europe, 2 November 2026", ashney.ai/market/sales/europe
Keep reading
How we count

Ashney reads companies' own careers sites directly, hourly, not job boards. A role posted for many cities counts once, and staffing agencies are left out. A role counts as new in the week it was posted, and every change is measured at the same companies in both periods, so a careers site we start reading never shows up as growth. The written read is by the Ashney Intelligence Engine from this issue's numbers only, and every number and employer in it is checked against them before it is published. This report is written weekly; issue of 2 November 2026.

9,888 roles is too many to read.
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